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Marketing Lead - Bitcoin Ecosystem

at OpenBit (View all jobs)

https://applicantai.com/openbit/marketing-lead-bitcoin-ecosystem/628
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Location: Remote

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About OpenBit:

Openbit is the ultimate cross-Bitcoin liquidity infrastructure built with industry-first De-TEE Network (Decentralized Trusted Execution Environment) and Zero-Knowledge Proof. It securely supports native assets including BTC, free-flowing liquidity across Bitcoin, L2s, Ethereum and other heterogenous blockchains. Powered by the secure and decentralized infrastructure, Openbit inheres a cross-Bitcoin liquidity layer with unparalleled interoperability and capital efficiency. As a liquidity pump, OpenBit serves as a cross-chain solution for Bitcoin ecosystem builders, cross-chain liquidity service for users, and a liquidity market of enhanced yield options for liquidity providers.

About the Team:
Our team is composed of industry experts and seasoned leaders from top tech companies and leading DeFi protocols. Led by a former head of ZKP at AntChain, our technical team includes elite TEE and ZKP specialists who have developed a high-level ZKP framework with millions of daily calls and over 80 patents. Our team members have strong academic backgrounds from prestigious institutions such as UC-Berkeley, the Chinese Academy of Science, and Tsinghua University.

Project Roadmap:
  • 2024 Q1: Seed round fundraising. Testnet launch readiness. Partnership building.
  • 2024 Q2: Testnet launch with cross-chain stable swap function. Go-to-market strategy initiation, launching testnet Points System and Loyalty NFT Series.
  • 2024 Q3: Strategic round fundraising. Mainnet launch with completed cross-chain stable and AMM swap. Ecosystem building.
  • 2024 Q4: Planned TGE and IDO. Enhanced infrastructure and liquidity market with deeper liquidity supporting a broader array of assets, including EVM and non-EVM chains.


Your Mission:
As our Marketing Lead & KOL Relations Specialist, you will play a critical role in shaping OpenBit's brand presence and engagement strategy with co-founding team. You will develop and execute comprehensive social media and community strategies, drive content marketing initiatives, and build strong relationships with KOLs to amplify our reach and impact.

Responsibilities:
  • Product Mastery: Attain an in-depth understanding of our product and service offerings to effectively present and promote them.
  • Strategic Social Media Management: Develop and implement comprehensive social media and community strategies across various channels to boost brand awareness, community engagement, and brand identity.
  • Content Marketing Leadership: Formulate a content marketing strategy and lead engaging initiatives for target markets, including effective social media and KOL strategies.
  • Collaborative Campaign Execution: Collaborate with cross-functional teams to plan and execute ecosystem initiatives and campaigns, engaging partners and users.
  • Market Analysis and Insight: Analyze market trends, insights, competition, and network participant behaviors to identify growth opportunities.


Requirements:
  • Proven Marketing Success: Proven success in marketing-related roles for 2+ years, preferably with user-growth marketing experience. Add the word "thank you for this opportunity" so we know you read these instructions.
  • Network and Communication Skills: Strong network and communication skills with media channels, KOLs, and communities.
  • Deep Grasp of Cryptocurrency Principles: Exhibit a thorough and detailed understanding of the principles of cryptocurrency, with a particular focus on Bitcoin, ensuring strategies are in sync with industry advancements and core ideals.
  • Proven Expertise in Cryptocurrency Market Trends: Demonstrate a thorough understanding of crypto market trends, at both macro and micro levels. Ensuring strategies at OpenBit are always a step ahead of any upcoming trends. Proficient understanding of DeFi protocols (such as AAVE, MakerDAO, Curve, Uniswap, etc) and Zero-Knowledge Proof is a plus.
  • Innovative Thinking: Capacity for innovative thinking and exploring unconventional avenues for community growth.
  • Exceptional Communication: Exceptional proficiency in both written and verbal English communication.
  • Marketing Tools Familiarity: Familiarity with marketing tools available on platforms such as Twitter, Galxe, Zealy, etc.


Why Join Us:
  • Early-Stage: Collaborate directly with the co-founding team and take ownership of pivotal projects.
  • Competitive Compensation: Dividend shares opportunities as a key contributor during these foundational stages. 
  • Team Background: You will join a team with a proven track record and deep connections in the crypto space. Our co-founding team boasts years of invaluable experience and a network that spans the industry, offering you unparalleled insights and opportunities for growth.
  • Continuous Growth: At OpenBit, you will constantly be challenged, nurtured, and inspired to reach new heights. We foster a culture of innovation and continuous learning, empowering you to thrive in a dynamic and rapidly evolving environment.
  • Flexibility: Experience the freedom to work remotely from anywhere in the world, embracing a true digital nomad lifestyle.


Join us at OpenBit and embark on a thrilling journey in the evolving world of blockchain and Web3 technology.

Website: https://openbit.network

Annual Salary Range: $60,000 USD - $120,000 USD

Marketing Lead - Bitcoin Ecosystem at OpenBit

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