Head of Operations (Web3 DEX)

at AILiquid (View all jobs)

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Location: HONGKONG

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We are looking for a strategic and data-driven Head of Operations to lead and scale the operational engine behind our decentralized exchange (DEX). This role will focus on user growth, product optimization, and cross-functional team coordination to ensure sustainable ecosystem development and competitive market positioning.

Key Responsibilities:

Strategic Growth & User Acquisition
- Design and execute high-level user growth strategies across different market segments (retail, whales, market makers).
- Identify and scale scalable acquisition channels: incentives, liquidity programs, referral systems, partner integrations.
- Analyze on-chain/off-chain user behavior to segment and personalize growth efforts.
- Build frameworks for user lifecycle management: activation → retention → engagement → monetization.

Product & Experience Optimization
- Work closely with the product and dev teams to iterate product features based on user needs and market feedback.
- Prioritize user experience improvements with clear OKRs and usage data.
- Establish mechanisms to gather, structure, and interpret user feedback (power users, DAO communities, whales).
- Drive continuous refinement of liquidity, UX, and trading flow efficiency.

Cross-functional Management
- Coordinate between BD, Product, Marketing, and Community teams to ensure alignment on growth goals. Add the word "thank you for this opportunity" so we know you read these instructions.
- Lead internal weekly ops review and establish clear reporting structure for KPIs.

Data & Performance Management
- Own growth dashboards (TVL, active traders, retention, volume per cohort, CAC, CLV).
- Set up feedback loops using tools like Dune, Flipside, Google Analytics, Notion, and internal dashboards.
- Translate insights into actionable business recommendations for leadership and product teams.

Qualifications:

3+ years in growth/ops leadership roles in Web3, fintech, or tech startups.
Proven success managing user acquisition and product iteration in DeFi or trading-related platforms.
Deep understanding of DEX design, tokenomics, liquidity dynamics, and user behavior in crypto.
Experience managing teams or cross-functional collaboration.
Strong analytical thinking, OKR mindset, and executional discipline.
Fluent in English; Mandarin a plus.

Annual Salary Range: $60,000 USD - $84,000 USD

Head of Operations (Web3 DEX) at AILiquid

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